ItararéOurinhosChavantesParaná StateSão Paulo State Innovating project
Angra Doce Project

Context

Believing in their region’s potential to become a major national and international tourist drawcard and searching for a new alternative for regional development 15 Brazilian municipalities, on the banks of a clear blue lake between the states of Paraná and São Paulo in the South of Brazil, came together in 2016 to create a multi-sector sustainable tourism project called Angra Doce or Sweet Creek.

Bringing together state and federal governments, the private sector, civil society and universities the 15 towns set to promote sustainable regional development by fostering the creation of an area of specific interest for tourism to improve the economy and livelihoods in the Angra Doce region.

Angra Doce is located around the lake of the Chavantes Hydroelectric Power Plant (operated by China Three Gorges – CTG Brasil) and is named after Angra dos Reis, a town on the coast of Rio de Janeiro famous for its crystal-clear bays and islands.

The area is 400 square km in size and its centrepiece is the beautiful man-made lake, a major tourism drawcard and a regular destination for sports such as canoeing, rafting, trekking, free flying, paragliding, water sports, horseback riding, hunting and fishing.

Vista panoramica da região Angra Doce_ Foto Carine Gonçalves

 

The Project

The Angra Doce multi-city innovative project, supported by the Cities Programme, has been successfully using the Melbourne model of a cross-sector partnered approach built around common goals.

The revitalization of the region’s economy, attracting tourism companies, providing an incentive to local entrepreneurs, generation of new jobs, and income opportunities through regional enterprises and systemic and integrated actions for environmental and cultural conservation are the desired results of this considerable undertaking.

In addition to offering new options for leisure and tourism, it also aims to improve the quality of life of the local population by increasing the Municipal Human Development Index (MDHI) of the municipalities involved in the project, this being the main indicator of the project’s success.

Now with new cooperation milestones like the recent formalization of the states of Paraná and São Paulo’s commitment through of a Protocol of Intent and the signing of a Technical Cooperation Agreement between the two largest universities in the region the project is moving closer to its goals.

Partners

The project is a leading multi-sector sustainable development collaboration formed between:

  • The states of Paraná and São Paulo;
  • 15 municipalities on the banks of the Chavantes dam: Ribeirão Claro, Carlópolis, Siqueira Campos, Jacarezinho and Salto do Itararé in the state of Paraná; and Chavantes, Ourinhos, Canitar, Ipaussu, Timburi, Piraju, Fartura, Bernardino de Campos, Itaporanga and Barão de Antonina, in the State of São Paulo;
  • State and Federal government;
  • The private sector;
  • Universities from São Paulo and Paraná states – Universidade Estadual Paulista “Júlio de Mesquita Filho” (UNESP) and A Universidade Estadual do Norte do Paraná (UENP) – have also committed to contribute expertise and research to ensure the success of the Angra Doce project; – The Cities Programme has been supporting the project since its inception in 2016 ,facilitating stakeholder engagement, supporting strategic regional planning, project structuring and also providing a regional governance model.

Several of the Angra Doce surrounding municipalities and also private enterprises have as well made a commitment to the UN Global Compact as part of the collaboration.

Issues and Challenges

  • One of the main challenges for the project will be to ensure the benefits and participation from the full breadth of the local community through shared governance, and long term collaboration between the governments of the two states which sees them working together with the municipalities involved through integrated and systemic actions and projects. Major challenges fall into the following areas:

  • Public infrastructure;

  • Environment;

  • Generation of employment and income;

  • Tourism Entrepreneurship capacity building to foster entrepreneurial skills for tourism development;

  • Regional development and innovation.

  • The project includes short, medium and long term stages, with the last two stages expected to center in attracting investment for roads, energy and telecommunications infrastructure.



Objectives

  • Sustainability is the main premise of the Angra Doce project.

  • Plans include clean energy, recycling and reuse of materials, inclusive and redistributive public policies, creative economy, new means of public transport, respect for human rights and environmental protection.
    In the short term, the project aims to develop the region through support to entrepreneurship and the installation of local micro and small enterprises; recycling and environmental education; creation of legal reserves, adequate management of agricultural production and organic production; monitoring the water quality of the rivers that supply the Chavantes dam; encouraging the support for fish farming; territorial planning for the installation of new tourism industry ventures, among others.

  • In the medium and long term, infrastructure projects planned include improvement of telecommunications services and also public facilities to support tourism, such as urban upgrading of beaches and public areas in the region. The proposed infrastructure and facilities will include campsites, hostels, hotels, restaurants and shops.

  • It is envisaged that Angra Doce will result in an increased take up of a variety of nature-based sports across these areas which will have a flow on positive impact on the economy throughout the region.

  • Another initiative runs alongside Angra Doce, (in the State of São Paulo), called Rota Angra Doce: De volta aos trilhos (Sweet Creek Route: Back on track).

  • Through this initiative the municipalities of Salto Grande, Ourinhos, Canitar, Chavantes and Ipaussu goal is to offer train rides that will open historic train routes, assist these municipalities to revitalise their old railway areas and bring new life and vitality to their towns. environments.


Actions

In 3 February 2017 the states of Paraná and São Paulo’s formalised their joint commitment to the project through a three year (2017- 2019) Protocol of Intent signed by governors Beto Richa, of Paraná, and Geraldo Alckmin, of São Paulo.

The Protocol sets common areas for cooperation and the intent to formulate a much anticipated sustainable development plan for integrated regional cooperation that preserves the environment and delivers benefits to the community though tourism in Angra Doce.

Angra Doce is the first joint cooperation project between the states of Paraná and São Paulo in decades, the last time both joined forces was in 1984.

Adding to that is another cross-sector collaboration achievement, the signing of a Technical Cooperation Agreement between the two largest universities in the region – the State University of Northern Paraná and the Sao Paulo State University on 31 March 2017 for joint projects in studies, teaching, research and extension projects in the municipalities of Angra Doce taking place from 2017 to 2022.



Results

For over a year the UN Cities Program has been facilitating partnerships with regional leaders and been actively involved in actions for the Angra Doce Project to be recognized as an Innovative Project.

The main results obtained so far are:

– Engagement of the governments of Paraná and São Paulo and formalization of commitment through a Protocol of Intent signed by governors Beto Richa, of Paraná, and Geraldo Alckmin, of São Paulo, during a historical event that mobilized the region. The commitment aims to promote sustainable regional development through tourism with jointly and integrated government projects and actions;

– Signing of a Technical Cooperation Agreement between the two largest universities in the region the State University of Northern Parana (UENP) and the Sao Paulo ´Júlio de Mesquita Filho´State University (UNESP) for joint projects in studies, teaching, research and extension projects in the municipalities of the project;

– A regional strategic planning workshop was held with the five municipalities of Paraná, promoted by the Paraná government in partnership with the Brazilian Support Service for Small and Microenterprise – SEBRAE-PR and the UN Cities Program;

– Identification of structuring projects, construction of a responsibility matrix and start of standardization of projects as per the PMBoK model (Project Management Body of Knowledge) with the objective of establishing a PMO (Project Management Office) in the region;


Future plans and actions

The establishment of cross-sectoral governance between the states of Paraná and São Paulo, with effective participation of the municipalities involved and representatives of the private sector, universities and civil society, is the current challenge .

Is in the pipeline is also the formation of formal working groups for interstate integration, the creation of a project steering committee and attracting financing agents and investors to the region.

The project’s vision is to make the Angra Doce region recognized nationally and internationally as one of the great tourist and adventure destinations in southern Brazil.